India is a democracy of the people, for the people, by the people. These timeless words, spoken by Abraham Lincoln in 1863, are finding renewed significance in India today. As the country navigates complex developmental challenges—from education and healthcare to digital governance and climate resilience—a new generation of young professionals is stepping up to reimagine public service.
This transformation is being driven not by traditional government roles or nonprofit voluntarism, but by a rapidly emerging ecosystem of for-profit social impact consulting firms. These firms are offering structured, purpose-driven careers to India’s brightest talent—careers that merge public sector influence with private sector dynamism.
For decades, civil services were considered the only legitimate path for those wanting to work directly with the government to solve large-scale problems. However, the limited intake, intense competition, and long preparation timelines of the UPSC system meant that a vast pool of capable professionals was left without an avenue to contribute.
Meanwhile, roles in the non-profit sector, while noble, often lacked financial sustainability or professional growth. Talented individuals from India’s top-tier institutions—like IITs, IIMs, ISB, and top liberal arts colleges—faced a tough choice: Pursue high-paying corporate jobs with limited social impact, or join mission-driven work that came with personal and financial trade-offs.
Today, that dichotomy is being dismantled. A new breed of consulting firms—founded with the intent to drive public impact while operating as scalable, professional enterprises—is gaining traction. These firms, including ours, are staffed with top-tier talent and engage directly with senior government leadership on high-stakes policy and implementation projects.
This model offers the best of both worlds: the intellectual stimulation and career acceleration of private consulting, with the societal relevance and systemic impact traditionally associated with public service.
From helping state governments overhaul their school systems to designing digital health infrastructure, and from reimagining urban employment strategies to enabling tech-led welfare delivery reforms, these firms are embedded in the policy ecosystem—not as advisors from the sidelines, but as hands-on partners in delivery.
Purpose and influence--The work is deeply mission-driven. Professionals in this space are not optimising marketing campaigns or analysing profit margins—they are redesigning public systems to be more equitable, scalable, and human-centric. The stakes are real: better learning outcomes, access to clean water, improved maternal health, or more responsive governance.
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There are three core pillars that define this new model:
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1. Purpose and influence--The work is deeply mission-driven.
Professionals in this space are not optimising marketing
campaigns or analysing profit margins—they are redesigning
public systems to be more equitable, scalable, and
human-centric. The stakes are real: better learning outcomes,
access to clean water, improved maternal health, or more
responsive governance.
The proximity to policymakers—from district collectors to principal secretaries and chief ministers—means that young professionals get a front-row seat to the machinery of government. And not just to observe, but to co-create and implement. -
2. Financial sustainability--Unlike much of the nonprofit
sector, these firms are financially viable businesses. They
operate through structured contracts with governments,
philanthropies, and multilaterals—enabling them to pay
market-aligned salaries, offer benefits, and build long-term
career tracks.
This makes it possible for young professionals to make a sustainable life choice—not one where passion comes at the cost of livelihood. The financial trade-off that once kept talent out of the development space is now being effectively neutralised. - 3. Accelerated skill building--The learning curve in this sector is steep—and that’s a strength. Young consultants are expected to solve complex, open-ended problems with ambiguous data and tight timelines. They lead cross-sectoral teams, engage stakeholders from grassroots workers to senior officials, and apply cutting-edge thinking in technology, behavioural science, and policy design.
Within a few years, many find themselves managing multi-crore public programmes, leading reform efforts across districts or states, and influencing the strategic direction of high-impact initiatives. Nowhere else do professionals in their twenties get this kind of responsibility and exposure
These firms have demonstrated that purpose-led businesses can operate profitably while solving public problems at scale. They’ve also shown how young professionals can grow their careers without compromising on impact or income.
India’s for-profit social consulting space is now on this trajectory, with its own unique strengths: a large and youthful talent pool, strong digital infrastructure, and increasing openness from state and central governments to partner with agile, external teams.
India’s challenges are too complex to be solved by the government alone. They require new thinking, interdisciplinary skills, and the ability to implement at scale. This is where the new cadre of professionals—working through for-profit, mission-aligned firms—comes in.
They bring not just passion, but professionalism. Not just vision, but execution. And perhaps most importantly, they are building a new definition of public service—one that doesn’t require a badge or bureaucracy, but impact and integrity.
As the founder of two such consulting firms, I have seen firsthand how transformative this model can be. Our teams have worked across more than a dozen states, partnered with leading ministries, and influenced change that directly affects millions of lives. We have hired economists, engineers, chartered accountants, designers, and strategists—not to fill reports, but to reimagine systems.
To young professionals in India today: You no longer have to choose between career and cause. You can build both. The opportunity for nation building to serve, lead, and grow is here—and it’s only just beginning.
This article is authored by Ankur Bansal, Founder & CEO, GDi Partners.